Have you ever thought about the actual process of creating a podcast from start to finish? As it turns out, there are a multitude of steps and people involved in producing a high-quality podcast! Podcast producers play a huge role in creating excellent episodes and awesome content. Thus, they directly contribute to the success or failure of a podcast.
Having a great podcast producer on your production team is one of the most important things you can do to ensure the success of your podcast and/or brand. A great podcast producer can make your podcast stand out in this hyper-competitive world of podcasting we find ourselves in today.
Here at Dear Media, we host and produce over 50 podcasts fronted by top-tier talent and have a following of more than 60M across social channels. We are building the podcast network of the future through a 360-degree business model, providing unparalleled support from concept to editorial, production, distribution, and even commerce extensions. We invite you to check out our about page to read what publications like Forbes and The Oprah Magazine have to say about us!
At Dear Media, we crave stories with meaning and we listen for voices we can trust. So, this is why we’ve dedicated a whole blog to informing our readers about what exactly a podcast producer does and how you can become one! Let’s dive right in!
What Does A Podcast Producer Do?
A podcast producer is similar to a manager. They oversee all aspects of podcast production and they handle many different responsibilities in order to create awesome episodes. They are also there to provide a support system to the podcast host and answer any podcasting questions that clients may have along the way. Let’s take a deeper look at some of the main roles of a podcast producer.
Podcast Producer Responsibilities:
Provides direction
From the cultivation of new ideas to tips about podcasting equipment and recording, a great podcast producer will help provide direction to all clients. A great podcast producer should be able to guide any podcast host through the entire podcast creation process.
Edits & finalizes audio
A good-quality podcast producer will be knowledgeable about both audio and video editing software. And, they will assist in the editing process from beginning to end. They will also ensure that all episodes are released on time and that each and every episode is edited for max appeal and optimal sound-quality.
Guest research and scheduling
Another responsibility of a podcast producer is to assist the podcast host(s) with research about guests and scheduling. Having great-quality guests can greatly increase the success of any podcast. And, staying on track is super important when it comes to releasing new episodes each and every week.
Supports the podcast host
And lastly, a great podcast producer will support the podcast host in many aspects of podcast creation. They should be there to brainstorm, answer questions, release podcasts, market/advertise new episodes/merch, and support the overall growth of the podcast.
How To Become A Podcast Producer
Do your research.
Congrats! If you’re looking to become a podcast producer, you’re already on the right track. The first, and dare we say most important, step of becoming a podcast producer is doing your research. So, the fact that you’re reading this article means you’ve already got a great start!
There are many important points to consider when becoming a podcast producer, so it’s important to educate yourself as much as possible about your new profession. Key things to consider include the types of podcasts you’d like to produce and the financial investment in equipment. You should also consider whether or not you think producing podcasts is something you would enjoy as a full-time profession.
Hone in some important skills.
With podcast producing comes a multitude of skills and talents. If this is your chosen career path, be sure to take some time to hone in those important podcasting skills. These include recording and editing using audio and video software, producing, podcasting, marketing, e-commerce, creative writing, and even communication skills.
Here at Dear Media, we love sharing all the best tips and tricks for podcasting. So, start by checking out our articles about the best ways to record a podcast, how to write a good podcast description, and how to promote a podcast!
Get some experience.
In order to draw in awesome clients, you need to get some experience as a podcast producer. Join the community by joining podcasting groups online or reach out to friends and family in the industry. You can also apply for internships/podcast producer job opportunities to gain experience. Once you’ve got some hours of experience on your resume, you will be ready to start building your own client list!
Invest in equipment
To become a full-time podcast producer, you will definitely need to invest in some good-quality equipment. Especially when it comes to your digital audio workstation. For a multitude of information on podcasting equipment, be sure to check out these articles: How to Set Up a Podcast Studio, Everything You Need to Launch Your Podcast, and Podcast Tips for Beginners.
Put yourself out there.
And last but not least, put together your portfolio and get your name out there! Market yourself online or in your community or reach out to potential clients via social media. You can also ask your friends and family to shout you out online.
For more information on podcast producing…
Whether you’re looking to hire a podcast producer or become one, there are many things to keep in mind. Hiring a podcast producer can have a huge positive impact on your podcast team and overall production process. Just be sure to do your research and choose a reputable producer. If you’re looking to hire one in the near future, we recommend checking out our services here at Dear Media.
And, if you’re looking to become a podcast producer, we sincerely hope these tips have pointed you in the right direction! If you have any additional questions or comments about podcasting producing, feel free to drop us a comment below. And, for more blogs like this one, be sure to check out the Dear Media Blog!
